Do I really need a SUV? I’m as suburban as they come, and if I’m being honest, life in the cul-de-sac isn’t all that rugged.
A constant challenge in email design is the balance of incorporating a heavy abundance of textual information without overwhelming (re: boring) the reader, while adhering to the aesthetics of the brand and destination site. Well, maybe it’s a challenge for some, but not me. All I need is a pic, some text, and a link to inspire the aesthetics, and my instincts and savvy will handle the rest. I call it my “stone soup” approach.